The Clothes Horse is a social enterprise that distributes pre-loved children's clothes free of charge to families in Cornwall.
Run almost single-handedly by Chantal, to date she's saved 14 tonnes of used clothes from going to landfill, and clothed 900 children in Cornwall... helping to tackle the twin problems of fast fashion and child poverty.
Chantal was in need of some striking imagery and engaging copy for her Wix website. Working to her brief, I offered her a shop photoshoot, re-wrote the copy and brought her website to life with a parallax scrolling effect and some simple animation.
I also advised her on membership and fundraising strategy, and added a one-off PayPal donation button to her site.
